Friday, February 12, 2016

TRESemmé at BCBG AW'16 Runway Show

TRESemmé Trend Alert: THE FLUID WAVE from BCBGMaxazria AW/16

“We wanted the hair to have a haphazard natural beauty and not feel too pretty or done. Lubov Azria was inspired by dancers this season so there is a shimmer and sparkle in the collection alongside a sportswear influence. The girls feel like performers taking to the stage so each one has her own unique wave that celebrates her hair’s natural texture” Orlando Pita, New York Fashion Week Ambassador for TRESemmé

Get the runway look at home with TRESemmé:

Step 1: Start with the Beauty-Full Volume reverse wash system. First, use the Pre-Wash Conditioner to soften the hair, followed by the Shampoo to wash away weight

Step 2: Apply a quarter-sized amount of the Beauty-Full Volume Maximizer to the roots and rough dry the hair

Step 3: Spray Beauty-Full Volume hairspray and brush out with a soft bristle brush

Step 4: Pull random 1 inch sections from the crowd and twist around a 1 inch curling iron, starting 2 inches down from the roots and leaving the ends straight

Step 5: Brush out the curls with a soft bristle brush to create subtle movement and volume

Step 6: Finish by spraying Beauty-Full Volume Hairspray for touchable hold

TRESemmé Products Used: Beauty-Full Volume Pre-Wash Conditioner, Beauty-Full Volume Shampoo, Beauty-Full Volume Hair Maximizer, Beauty-Full Volume Hairspray.


The Tools Needed to Achieve the Look: Blow dryer, soft bristle brush, 1 inch curling iron

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