Wednesday, July 12, 2017

Olivia Garden launches iBlend for Summer 2017

Olivia Garden is once again on the forefront of innovation with the first and only brush designed to fully saturate any product into the hair. Lunching this month, Olivia Garden introduces the iBlend Color & Care Brush Collection -- designed to fully distribute and evenly saturate all types of hair color (permanent, demipermanent and semi-permanent) and can be used with a variety of application processes, from highlights, balayage, to root touch-ups.

With their unique design, iBlend brushes work to fully saturate hair color and create a natural blended effect, to support a fast and efficient color application with a beautiful, natural result. After color application, iBlend brushes help to evenly distribute product, with dual-length bristles and a scalp-hugging brush design to allow even product distribution to every layer of hair, and ensure maximum comfort. iBlend also works to gently detangle when during the coloring process. iBlend helps avoid over saturation, and minimize product waste.

In addition to color, iBlend also works with bond-building treatments, hair straightening treatments, and more. iBlend also serves as a barrier for contact with chemical treatment products, ideal for those who are susceptible to allergic reactions. To decipher between its multiple uses, iBlend is available in two different colors so they can be easily differentiated during use. iBlend is stain resistant and easy to clean.

Olivia Garden’s iBlend Color & Care Collection ($9.99 each) is currently available online at 1am Beauty and Olivia Garden.

About Olivia Garden: For nearly four decades, Olivia Garden has been a leader in the hair care industry. With professional-quality hairbrushes, chic salon apparel, and hair-related accessories for salon professionals and consumers alike, Olivia Garden products are sold in major beauty retailers, beauty salons and boutiques worldwide. Olivia Garden is so sure of their superior manufacturing that a limited lifetime warranty against defects is included with all their product purchases.

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