Showing posts with label Dollar Shave Club. Show all posts
Showing posts with label Dollar Shave Club. Show all posts

Wednesday, March 25, 2015

Dollar Shave Club Announces Launch of Men’s Hair Styling Line



Dollar Shave Club (DSC) announced today, March 25, the launch of Boogie's by Dollar Shave Club -- a new line of hair styling products including Gel, Clay, Cream, Fiber and Paste, with an additional product – Pomade arriving this summer.

Keeping its promise to help men live better lives through high-quality personal care products, content and technology, DSC will feature the collection alongside a specially designed tool to help men select their ideal product and a full satisfaction "Hairantee." With Boogie's, DSC takes its next step towards owning the men's bathroom.

Boogie's style products include:
  1. Boogie's Bold Hair Gel (5.5 fl. oz., $10; 3.4 fl. oz., $7.00)
  2. Boogie's Casual Hair Clay (2 fl. oz., $10)
  3. Boogie's Dream Hair Cream (3.4 fl. oz., $10)
  4. Boogie's Smart Hair Paste (3.4 fl. oz., $10)
  5. Boogie's True Hair Fiber (2 fl. oz., $10)
To help members identify their perfect hair product, DSC is launching "Boogie's Match," a personalized product finder. "Boogie's Match" takes members through a series of hair-styling questions to create a recommendation detailing which Boogie's product is best for them.

All new products come with "The Boogie's Hairantee" -- if the product isn't a perfect fit for the member, DSC will ship them a full-sized replacement option at no cost. All DSC products, including Boogie's are available for members to purchase at online at Dollar Shave Club.