Today, CoverGirl has announced motorcycle road racer
Shelina Moreda and fitness trainer, Massy Arias as the brands newest
CoverGirls! As boundary-breaking women and highly accomplished professionals in
the world of athletics, both Shelina and Massy have combined their passion for
sports and fitness with makeup.
As CoverGirl adds an internationally renowned female
motorcycle racer and a fitness and lifestyle guru to their lineup, the roster
of CoverGirls continues to diversify. While Shelina and Massy are dedicated to
their professions, they believe in pursuing your passion in a way that makes
you feel confident and beautiful.
“Pro racing is a challenging
profession – physically, mentally, and emotionally. I love what I do, and
people are often surprised because the sport of racing is largely dominated by
men. Makeup is something I’ve always enjoyed, and it's something that sets me
apart when I'm on the racetrack. The only thing you can see are my eyes peering
out of the helmet, so that's the part I especially love to play up. My
partnership with CoverGirl shows the world that it's okay to have an active,
yet powerful career and still value feeling pretty. I am happy that I’m able to
encourage other people to unapologetically be themselves, pursue what they
love, and share it with the world,” stated Shelina Moreda.
While their professions haven’t
stopped them from staying glam, Massy, also known as @MankoFit, explains that, “There’s
a stigma around wearing makeup at the gym, but there are times I proudly rock a
full face, especially when I’m filming and want that extra dose of confidence
before putting myself out there in front of millions of people. It’s really a
personal choice, and I wish there wasn’t so much judgment around it. If the
flick of a cat-eye, or a brick red lip, gives you some extra motivation and
feeling of, ‘I got this,’ why not go for it? CoverGirl’s belief that you can
wear makeup when, where and however you want is really about personal
transformation – just like fitness.”
Keep an eye out for these inspiring women! CoverGirl
products are available online at CoverGirl and mass retailers around the globe!